For Facebook and Google ads, we tell the client its “up to” a certain number of impressions.  What is the bottom or least amount?

Hard question to answer. Consider it an average. It is also based on the number of people on that site. If 0 people come to the site, then it would be 0. The fewer people it is, the more frequency will be.


The Power of HTTPS and How to Harness It to Grow Your Business

In the aftermath of the many security breaches over the past few years, secure websites are more important than ever before. Now, with a new Google policy on secure sites, it’s essential for business owners to harness the power of HTTPS. It’s safe to say that businesses that use non-secure sites are no longer in […]

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