How do we get shopper information such as email, name, etc.?

We use an information exchange. Once you know 2-3 things about someone, you can find out 5-6 more things about them.

These information exchanges are legal, compliant, and widely available. An example of a very public and expensive one is


The Power of HTTPS and How to Harness It to Grow Your Business

In the aftermath of the many security breaches over the past few years, secure websites are more important than ever before. Now, with a new Google policy on secure sites, it’s essential for business owners to harness the power of HTTPS. It’s safe to say that businesses that use non-secure sites are no longer in […]

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