CPMs Are A Knife Fight. Here’s What To Measure Instead.
If your marketing strategy depends on where Google says the wind is blowing this quarter, you’re gambling with your pipeline.
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PLATFORM CAPABILITIES
fullthrottle.ai® identifies your site traffic into verified, addressable household audiences — no cookies, no guesswork. Activate omnichannel campaigns from these audiences and measure every outcome in one easy-to-use platform.
Experience fullthrottle.ai® in Action
Identify
Only a fraction of your web visitors convert on their own. fullthrottle.ai® identifies and transforms the rest into real, addressable audiences using a patented household-level identity resolution without using third-party data assets or cookies.
We connect digital engagement to real households using privacy-first, patented AdTech. That means you can build high-intent audience segments in real time based on behavior, geography, and actual site activity.
Unlike most analytics platforms, fullthrottle.ai® doesn’t guess. We provide a clear picture of which households are engaging, which campaigns are driving traffic, and which regions are primed for activation.
Market
Once your audiences are built, they’re activated instantly across channels. Our AI Media Agent handles planning, bidding, and optimization so you can focus on strategy. With our self-service platform, you can build and launch campaigns in minutes, not weeks.
Immersive Household® advertising delivers display, video, audio, SmartMail, and more across every household device. We fill the retargeting gap by going beyond the original site visitor and engaging all decision-makers within the home.
SmartMail campaigns are generated and delivered daily to your best prospects using intent signals. Media is activated and optimized automatically with a match rate of 85%.
Measure
You want closed-loop attribution tied to real customer transactions. Our dashboards show which campaigns are converting, what’s underperforming, and where to focus next.
Upload transaction data securely and connect it to the marketing touchpoints that drove results and households identified by fullthrottle.ai®. Measure incremental value at the household level without needing a data science team.
From product purchases and service bookings to household engagement and media ROI, everything is measured in one real-time view.
Shift spend based on actual outcomes, not assumptions. Our AI Bidder Profit Operator dynamically allocates budget to your highest-performing audiences.
If your marketing strategy depends on where Google says the wind is blowing this quarter, you’re gambling with your pipeline.
More
If your marketing strategy depends on where Google says the wind is blowing this quarter, you’re gambling with your pipeline.
More
The AdTech ecosystem has grown into a complex network of platforms, tools, and data providers — each designed to solve a piece of the marketing puzzle. Yet for many regional and local advertisers, e…
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If your marketing strategy depends on where Google says the wind is blowing this quarter, you’re gambling with your pipeline.
More
As brands look for the most efficient ways to reach their audiences, FreeTV offers a powerful alternative to tradtional streaming platforms.
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Embrace the power of audience obsession and push your marketing strategy into the future.
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There are two keys to thriving in a digital world: owning your audience data and effectively using it.
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fullthrottle.ai offers a transformative alternative to traditional retargeting, addressing its key limitations with innovative solutions.
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A critical limitation of CTRs: they do not capture the influence of ads on brand awareness, consideration, and long-term customer behavior.
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The key to successful activation is timeliness and relevance – these can only be achieved through up-to-date data that reflects the current realities of the audience.
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Reach real households, activate campaigns instantly, and track every dollar back to business results.
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