Press

Amol Waishampayan, Chief Product Officer and Co-Founder of fullthrottle.ai^®, is featured in The Current discussing the future of ad tech innovation. Amol weighs in on how startups can thrive in this shifting landscape.

The fullthrottle.ai^® platform secured a finalist position in the Business Intelligence Group's Artificial Intelligence Excellence Award for its AI media agent feature.

Ken Kennedy brings more than 30 years of experience building and deploying highly scalable software solutions to help customers grow their business. His extensive background in scaling high-performance teams and delivering transformative results will be critical as fullthrottle.ai® works to revolutionize the industry.

Amol Waishampayan, our Chief Product Officer, spoke with AdExchanger about the future of AI in ad tech for 2025. Don’t miss this insightful article where Amol explores how AI can revolutionize marketing far beyond the realm of chatbots.

CPO Amol Waishampayan discusses fullthrottle.ai's generative AI-powered Audience Library that uses a combination of large language models (LLMs) and algorithms to sort first-party data into audience segments based on demographics, behavior and purchase intent with AdExchanger.

Director of Product Marketing Julia Giacoboni took home two bronze placements in the Stevie® Awards for Women in Business.

fullthrottle.ai® shares how an HVAC holding company saw higher project values and record ROI using their platform under the Strategic Communications category in the 2024 MarCom Awards.

aiTechPark covers fullthrottle.ai's new SafeMatch™️ patent which protects the platform's privacy-first attribution technology.

fullthrottle.ai's AI buyer propensity model helped a senior living community find its most engaged audience, leading to astronomical conversions and groundbreaking revenue.

The fullthrottle.ai®️ platform won Top Product in this year's Stratus Awards for Cloud Computing for its feature-rich capabilities.

Amol Waishampayan discusses how fullthrottle.ai is helping dealers manage their first-party data and activate more zero-party data confirmations to improve data hygiene and accelerate use cases that drive revenue and increase customer loyalty.

fullthrottle.ai®️ named a finalist for Best Attribution Tool in the 2024 Digiday Technology Awards for its use of household attribution to drive sales.

fullthrottle.ai®️ has been named one of the fastest-growing companies in America once again — this time with a massive jump in rank.

Amol Waishampayan, CPO, was featured in an article by The Current. It polls AdTech industry leaders for reactions on Google's cookie deprecation reversal.

The Fire Awards are PHL Inno’s premier recognition program, honoring individuals and companies setting the local innovation ecosystem ablaze.

Will McGinnis, fullthrottle.ai's Director of Sales, went on the D2D Podcast to talk about our core approach: household-based marketing. The episode is a great overview of what makes fullthrottle.ai the most effective AdTech platform.

fullthrottle.ai's new media and audience planning tool helps agencies navigate a time-consuming process. With the Generative AI Audience Planner, businesses can now write out a challenge or goal and draft a first-party audience activation plan within minutes.

The Fortress Awards showcase fullthrottle.ai's commitment to data protection, data ownership, and our privacy-centric approach in the AdTech industry. Our technologies ensure reliable data management in an era where consumer trust is crucial.

fullthrottle.ai's Peter Kelso chats with Kyle Mountsier, Paul J Daly, and Michael Cirillo on AutoCollabs to discuss the power of positivity  as a catalyst for reducing friction and fostering a collaborative atmosphere.

Our platform embodies a cookieless, privacy-first ethos without diminishing marketing effectiveness, empowering brands to forge deeper connections with their audience. In doing so, fullthrottle.ai® not only anticipates the future needs of digital marketing but actively shapes them, providing a comprehensive solution that marries ethical data use with robust audience engagement strategies.

fullthrottle.ai’s Director of Sales, Will McGinnis, joins Brian Pasch to demystify some of the jargon around first-party data. Will and Brian discuss fullthrottle.ai’s patent for identity resolution and how our technology platform produces powerful marketing outcomes.

Florida Window & Door utilized fullthrottle.ai®️ to not just meet their set goals but to vastly exceed them, marking a milestone in effective audience identification, lead nurturing, and precision marketing in the face of evolving digital privacy norms. This campaign stands as a testament to the power of innovative data application and integrated marketing, setting a new benchmark for excellence in cookieless marketing campaigns.

The AdTech Blog from fullthrottle.ai®️ utilizes deep sourcing and domain experts to inform and update readers. Our commitment to highlighting innovative solutions and strategies positions the fullthrottle.ai®️ blog as an indispensable resource for marketers, advertisers, and technologists seeking to navigate the post-cookie era with confidence and foresight.

Using two case studies to highlight our platform's efficacy in data and analytics, fullthrottle.ai®️ was able to prove our commitment to leading the industry shift towards more accurate, privacy-conscious, and efficient advertising solutions. The depth and breadth of our partnerships, as exemplified with Blockgraph and Spectrum Reach in connected TV, and iHeartMedia in radio, further emphasize our growth trajectory and ability to forge strategic alliances that amplify results.

The latest EMARKETER report features CPO Amol Waishampayan and discusses ad measurement trends for H1 2024. As connected TV gradually eclipses linear, the measurement space continues to evolve. The market’s in for another year of transitioning from a single dominant currency to multiple currencies.

This remarkable achievement under the product category is for fullthrottle.ai’s achievements in automation using innovative artificial intelligence applications.

Inc. magazine names fullthrottle.ai^® on its fourth annual Inc. 5000 Regionals. This regional list represents a unique look at the most successful companies within the Northeast economy’s most dynamic segment–its independent small businesses. 

fullthrottle.ai^® announces the receipt of its second patent protecting technology that enables marketers to connect impression delivery to media attribution. The newly patented technology strengthens fullthrottle.ai’s approach to attribution measurement by determining the probability of a user’s browser session being influenced by specific media campaign impressions.

fullthrottle.ai’s CPO, Amol Waishampayan, discusses the new report from the IAB Tech Lab on Google’s Privacy Sandbox with Travis Clark from The Current.

fullthrottle.ai's CPO, Amol Waishampayan, discusses AI and the privacy landscape on The Trade Desk’s The Current Podcast.

First-of-its-kind attribution platform builds on patented technology to provide new clarity into customer advertising and transaction journeys while maintaining privacy and safety compliance.

This award celebrates Julia as a transformative force in the realm of marketing technology over the past year, driving significant advancements in fullthrottle.ai’s digital marketing strategies and streamlining internal processes to fortify company messaging.

Business Intelligence Group's BIG Awards for Business rewards companies, products and people that are leading their respective industries. fullthrottle.ai^® is celebrated as Product of the Year and Case Study of the Year in the 2023 BIG Awards for Business.

fullthrottle.ai’s EVP of Strategic Partnerships, Todd Hauser, joins The Dealer Playbook to discuss how fullthrottle.ai’s innovative platform aids dealers in converting online shoppers into customers while also enabling them to create immersive households and accurately track sales and service attribution.

Partnering with fullthrottle.ai^®, Florida Window & Door not only met but significantly exceeded its goal, achieving a 47x return on investment from an Integrated marketing Campaign. The results of this partnership demonstrate the transformative power of first-party data in generating and marketing to higher-quality leads. It also stands as a testament to what can be achieved with the right data and tools.

Amol and Brian discussed how fullthrottle.ai^® generates wildly profitable audiences and how dealerships can leverage their data to increase sales and service appointments.

With fullthrottle.ai^®, businesses can not only build valuable first-party data, but they can also measure marketing activation with unprecedented accuracy. 

fullthrottle.ai^® ranked 3519 on the 2023 Inc. 5000 list. Additional rankings include being honored as 325 in Advertising & Marketing and 97 in PA on it’s first inclusion in the list.

Market Insights spotlights fullthrottle.ai^® in their Q3 newsletter, focusing on how fullthrottle.ai^® can optimize current marketing efforts for community banks and credit unions.

Recognizing the technologies and organizations helping to solve the challenges companies have connecting and collaborating with prospects and customers

fullthrottle.ai’s CPO, Amol Waishampayan is recognized as a diverse business leader who has demonstrated success in his field and through philanthropic endeavors.

fullthrottle.ai^® has won the 2023 Fortress Cyber Security Award in Data Protection from the Business Intelligence Group. This honor highlights our commitment to data protection and privacy.

fullthrottle.ai^® has been honored as one of of Inc.'s Best Workplaces. This award recognizes organizations that have redefined what it means to be a great workplace, thriving in the face of adversity and fostering employee growth and advancement at all levels.

Director of Sales Will McGinnis sits down with Matt Zaun to discuss company culture, AI, and first-party data on Matt's podcast, "Stories With Traction."

Performance Strategist Blakley Young celebrated for her outstanding achievements in business, community service, and philanthropy.

fullthrottle.ai^® is announced as a winner of the 2023 Business Intelligence Group's Excellence in Customer Service Award. This prestigious award recognizes those who are making a significant impact on the customer service industry.

CEO David Regn joins the Brian Pasch Podcast to discuss some of the topics fullthrottle.ai^® will be addressing at the 2023 Digital Marketing Strategies Conference such as specific use cases where technology platforms, CDPs, and data enhancement services come together to present dealers with new ways to connect with shoppers and existing customers, and much more.

Amol Waishampayan, Chief Product Officer at fullthrottle.ai^® chats about using insights from your customer journey to drive the overall marketing and ad experience in this catch-up with MarTech Series.

fullthrottle.ai^® announces a new patent on their core technology that collects anonymized first-party data from website visitors and connects it to addressable households — without using a single cookie. That’s especially valuable to MVPDs who need to enhance their current household data and advertising while staying CPRA compliant. 

fullthrottle.ai^® is launching a new, souped-up tracker as Google moves to kill third-party cookies.

A discussion on the increasing importance of first-party data as marketers become less reliant on third-party data and how marketers can take advantage of their own data to gain data independence and find more customers.

CPO Amol Waishampayan describes fullThrottle.ai’s first-party data enablement solutions and how it works through direct code integrations with publisher and advertiser websites to help those parties become more data-independent and offset the loss of cookie data.

New open-source API-based solution facilitates industry-wide interoperability of first-party data

New sales leader brings a wealth of experience from across media, advertising and technology industries

fullthrottle.ai^® CPO, Amol Waishampayan, on the AW360 podcast. Amol discusses the increasing importance of first-party data, why first party data scarcity exists and what can be done about it, and the need for marketers to transform their own data into actionable information.

Blockgraph, the technology company making the future of privacy-focused, data-driven TV advertising possible, today announced that it has entered into an agreement with fullthrottle.ai^®, a leading end-to-end, first-party data platform.

TVT/TVOT is pleased to present a new episode of “Televisionation,” our video/audio podcast exploring the advanced/interactive-TV industry. This episode features Amol Waishampayan, Chief Product Officer of fullthrottle.ai^®, a company which he describes as “the leading source of first-party data transformation, creation and enablement of this post cookie-pocalypse world.”

Spectrum Reach, Charter Communications’ ad sales unit, said it worked with fullthrottle.ai^® Technologies to launch SmartScheduler, a buying and attribution platform for data-based campaigns for auto advertisers.