PLATFORM CAPABILITIES

Addressable Activations

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Turn First-Party Data Into High-Performance Marketing

Your marketing should be as precise as your data.

fullthrottle.ai® transforms first-party audiences into highly targeted, privacy-first campaigns across digital, CTV, and direct mail.

With our platform, you reach real, engaged consumers — not just lookalikes.

What Are Addressable Activations?

Addressable Activations use first-party data to deliver highly targeted advertising across digital, CTV, direct mail, and other channels, ensuring ads reach real, in-market consumers.

Unlike traditional targeting methods, our approach eliminates wasted impressions by focusing on authenticated audiences who have actively engaged with your brand.

Addressable activations take the verified first-party data generated by our patented technology and turn it into actionable advertising.

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Why It Matters

Precision Targeting

Advertise only to verified, engaged users, reducing wasted impressions.

Omnichannel Activation

Push audiences across programmatic display, CTV, social, email, and direct mail.

Real-Time Optimization

Adjust campaigns dynamically based on real-time performance data.

Privacy-First Approach

Maintain compliance while leveraging fully opted-in, deterministic audiences.

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How It Works

  • Identify: fullthrottle.ai® transforms anonymous website visitors into verified, addressable first-party audiences. 
  • Market: AI-driven segmentation ensures precise targeting across display, CTV, email, and direct mail. 
  • Measure: Track real-time conversions and optimize campaigns based on performance data.

Who Benefits?

Brands & Retailers

Personalize outreach and increase efficiency without third-party cookies.

Agencies & Media Buyers

Maximize performance using verified first-party audiences.

Automotive, CPG, & Local Businesses

Drive store visits, conversions, and long-term retention.

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Start Activating Your First-Party Data Today

Addressable marketing is evolving — stay ahead of the curve. fullthrottle.ai® provides an end-to-end solution to turn web traffic into measurable growth. 

See how Addressable Activations can power your next campaign. 

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