The new audience marketing screen within fullthrottle.ai’s platform brings identification, marketing activity, and measurement together in a single view, giving you a clear look at how website visitors move through the customer journey. Explore household identification data, review audience activation across marketing channels, and see how engagement is tracked throughout the selected reporting period.

This demo walks through the key metrics available within the screen, including newly identified and returning households, marketing delivery across channels, and conversion measurement tied to sales and appointments. You’ll learn how to navigate the reporting tools, drill into the underlying data, and better understand the impact of your audience marketing efforts.