Challenge
An automotive dealership faced challenges with generating high quality leads and increasing conversions. Operating in a single market, they needed an effective solution to boost both lead volume and the quality of prospects, resulting in a direct impact on their overall conversions and service revenue.
This dealership set out to significantly increase their lead volume and boost conversion rates by attracting higher quality
prospects.
Results
Using fullthrottle.ai's Lead Generation, the client saw impressive results over a four-month campaign, driving significant value for their service department:
Total Leads Submitted: 294
Total Services Booked: 125
Total Service Revenue: $24,900
Lead Generation Efficiency: Averaged 3 net new leads per day in a one-month period
Lead Conversion: 43% of the new leads submitted translated into services, showcasing the high quality of the leads generated
Match-Back Analysis
By performing a match-back analysis covering the campaign duration (August - November), fullthrottle.ai® confirmed the direct correlation between targeted advertising efforts and lead generation, providing the client with quantifiable proof of their ROI.
