Google Flip-Flopped … Again. Here’s How Marketers Should React.
If your marketing strategy depends on where Google says the wind is blowing this quarter, you’re gambling with your pipeline.
More

PLATFORM CHANNELS
Experience fullthrottle.ai® in Action
We Work with All the Top Publishers in the Market to Push Your Message to a Wider Audience!
fullthrottle.ai® places ads inside free, ad-supported streaming channels, ensuring your brand reaches cost-conscious streamers on Smart TVs, tablets, laptops, and streaming devices like Roku and Fire TV. With FreeTV viewing growing 250% faster than Netflix and Amazon Prime, it’s a high-impact way to get noticed.
Connection Points
Smart TVs, tablets, laptops, streaming devices (Roku, Fire TV, etc.)
Life Setting
Living room, Family room, Master bedroom, Basement/media room
FreeTV fits naturally into everyday viewing spaces where audiences spend an average of 100 minutes per day watching. The casual mindset of FreeTV viewers and expectation of ad-supported content creates a prime opportunity for brands to engage a more open audience.
Unlike premium streamers that require subscriptions, FreeTV attracts larger, more diverse audiences actively discovering new content.
Your ads blend into the TV-like experience, delivering strong brand recall in a relaxed, discovery-driven setting — all while benefiting from the household-level targeting only fullthrottle.ai® can provide.
The average age of FreeTV viewers is approximately 40.9 years. 58% of FreeTV viewers are between 18 and 44 years old.
If your marketing strategy depends on where Google says the wind is blowing this quarter, you’re gambling with your pipeline.
More
As brands look for the most efficient ways to reach their audiences, FreeTV offers a powerful alternative to tradtional streaming platforms.
More
Embrace the power of audience obsession and push your marketing strategy into the future.
More
There are two keys to thriving in a digital world: owning your audience data and effectively using it.
More
fullthrottle.ai offers a transformative alternative to traditional retargeting, addressing its key limitations with innovative solutions.
More
A critical limitation of CTRs: they do not capture the influence of ads on brand awareness, consideration, and long-term customer behavior.
More
The key to successful activation is timeliness and relevance – these can only be achieved through up-to-date data that reflects the current realities of the audience.
More
Is direct mail still effective in 2024?
More
As the digital advertising world grapples with cookie inflation, fullthrottle.ai is a platform uniquely positioned to navigate these changes.
More
fullthrottle.ai provides the first true “right message, right time” service so you can make the most of your website traffic.
More