Building a Customer Data Match Strategy

  • Customer Data Match helps clients run targeted multiscreen campaigns using your websites first-party aggregated household data through patented technology where we identify your in-market shoppers down to a household.
  • Your in-market households are then matched with cable company viewership data to build lookalike schedules resembling those of your first-party shoppers.
  • With the help of trusted first-party data, we create a hyper-local, customized media schedule tailored to your website shoppers' viewing habits while analyzing down to the network program and day part.

Who is

fullthrottleai data-informed video
  • SOC2 compliant AdTech software that uses patented technology to turn website visitors into addressable aggregated households with no reliance on cookies, IP fingerprints, or Mobile Ad IDs.
  • Trusted by 6,000 clients across different industries, operating locally, regionally, and nationally.
  • Helps brands gather more of their own first-party data, run targeted marketing, and track success.

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