Privacy Hub

Data Transmutation as a Service Provider on behalf of the Advertiser

The following is for informational purposes to be used as needed:

SOC 2 Type 2 Attestation and SOC 2 Policies

• Device Information: As a service provider fullthrottle.ai^® curates and provides information about shopping households, including data about the browser and network used, such as device type, operating system version, mobile network, IP address, precise location via consent, browser type, and language preference. As a first-party data processor on behalf of the Customer, fullthrottle.ai^® terms explicitly prohibits selling data or “sharing” it for cross-context behavioral advertising with other businesses. Collected data is used exclusively to power personalization functionality for Customer’s shoppers and internal reporting.
• Location Information: fullthrottle.ai^® may collect precise location, including latitude and longitude, with specific opt-in consent, such as through a web browser request. 
• Tracking technology: fullthrottle.ai^® uses cache-based tracking technologies via the browser limited only to first-party advertiser activity. These technologies are used to collect information about activity that helps Advertiser improve and provide marketing services, delivering relevant advertising on-site, in marketing communications, and across the Internet. Tracking is also used to understand usage and campaign effectiveness.