How Does This People Based Marketing Engine Work?
Looking to turn data into your biggest competitive advantage? It’s time to turn shoppers into buyers with FullThrottle. From click to in-store action, this people based marketing engine is the only platform that matches online activity without submitting a lead back to sales.
Identify
Predictive Audience Building
- 1.5P Anonymous Shoppers
- Promotion Signups
- Return Customers
- Third Party Data
- OracleDMP
Market
Fuel, Automate, Optimize
- Specials Builder
- Automated Evergreen Mailers
- Automated Evergreen Email
- Personalized Email
- Personalized Direct Mail
- Digital Advertising
- Display, Social, Audio, Video
Measure
Integrated Business Intelligence
- Website Traffic
- Inventory Analytics
- Digital Advertising Analytics
- Traditional Advertising Lift
- Buyer Journey
- Shopper Propensity
- Return on Ad Spend