fullthrottle.ai® Press

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The Evolution of AdTech Toward Operational Delivery, Automation, and Attribution

As the advertising industry moves beyond cookies and fragmented third-party signals, the focus has shifted toward accurate identity and measurable outcomes. On The ADOTAT Show, fullthrottle.ai® Co-Founder, Amol Waishampayan and Stream Companies CEO, David Regn discuss why trustworthy, first-party, household-level identity has become the foundation for modern advertising — enabling automation to remove operational busywork and support accurate attribution. The conversation reinforces that outcome-driven marketing is no longer limited to enterprise brands but is now accessible to mid-market organization seeking simplicity, clarity, and performance.

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Advertising Week Features fullthrottle.ai® on CTV Measurement

CTV generates more data than any other channel — yet many advertisers still struggle to determine whether their campaigns are driving attributable business outcomes. In a recent Advertising Week article, fullthrottle.ai® Co-Founder, Amol Waishampayan examines how CTV measurement can be simpler, more usable, and built to scale.

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Amol Waishampayan on Why Transparency Will Define the Future of AI-Powered Advertising

Amol Waishampayan, co-founder and Chief Product Officer at fullthrottle.ai®, was recently featured in The Outcome's article exploring the transparency challenges of AI-assisted media buying. In the article, Waishampayan emphasized that automation alone isn’t enough: “The platforms that win won’t be the ones with the most automation, but the ones that make AI explainable, measurable, and aligned to advertiser outcomes instead of platform margins,” said Waishampayan. As AI becomes increasingly integral to adtech, Waishampayan and the team at fullthrottle.ai® continue to lead the conversation on balancing automation with advertiser trust, transparency, and real-world performance.

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The CFO Playbook Reshaping Scalable Agency Growth

fullthrottle.ai® Co-Founder Amol Waishampayan breaks down the financial pressures agency CFOs face — from margin leakage to outdated pricing — and the operational shifts needed to fix them. Featured in Digiday, this editorial explains how automation, first-party data, and streamlined activation create healthier economics and smarter, long-term growth.

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