fullthrottle.ai^® Press

For lean marketing teams, the real constraint often isn’t tools. It’s the number of handoffs. In this LinkedIn Live with AMA Chicago, Doing More with Less: Marketing Efficiency for Lean Teams, fullthrottle.ai® Co-founder Amol Waishampayan explores how resource-constrained teams can run sophisticated, data-driven campaigns without adding budget or headcount. The conversation examines how disconnected tools and manual processes consume the one resource small teams can’t replace: time. Amol discusses what changes when teams can identify the right audience, activate campaigns across channels, and measure what those campaigns actually produced, all in one workflow and without a dedicated media buyer or an enterprise-sized team.

fullthrottle.ai® has been named to the Philadelphia Business Journal's 2026 Fast 50, recognizing Greater Philadelphia's fastest-growing companies based on revenue growth. The recognition reflects continued demand for simpler, more connected advertising. By bringing first-party audience creation, omnichannel activation, and closed-loop attribution into one platform, fullthrottle.ai® helps brands and agencies launch campaigns faster and connect marketing performance to business outcomes.

fullthrottle.ai® has been named to Inc.'s 2026 Power Partners list, which honors companies that provide the tools, resources, and expertise businesses need to succeed. Informed by customer feedback, the award highlights the value of strong partnerships in helping businesses achieve their goals. This recognition reflects fullthrottle.ai's commitment to helping brands, agencies, and media companies simplify advertising. By bringing audience building, coordinated media activation, and closed-loop attribution into one platform, fullthrottle.ai® helps marketers turn first-party data into campaigns with measurable results.

Advertisers can now access SiriusXM Media's premium audio inventory alongside omnichannel campaigns through the fullthrottle.ai® platform, as part of a growing ecosystem of direct publisher integrations spanning audio, streaming TV, and other channels.

AI’s biggest win in advertising may not be smarter plans, but simpler execution. In this latest MarTech Series article by Co-founder of fullthrottle.ai®, Amol Waishampayan explores how AI can cut the friction between strategy and results by connecting siloed systems, removing manual handoffs, and making campaign performance easier to prove.

fullthrottle.ai® Announces Last Mile Audiences, a new capability that turns paid search and social engagement into first-party addressable household audiences. Marketers can reach those same households across CTV, online video, audio, and SmartMail, extending their existing paid media investment beyond the original interaction. Audiences appear automatically in the fullthrottle.ai® Audience Library, making it easy to activate them in campaigns. New rolling household windows also let marketers select audiences based on how recently they engaged, helping align outreach with the buying cycle.

EMARKETER's Marketing Data Trends 2026 report features insights from fullthrottle.ai® Co-founder Amol Waishampayan on the evolving marketing data landscape. The report explores how first-party data, AI, and outcome-based measurement are reshaping campaign decisions, with a focus on connecting data to activation and measurable results. These themes reflect fullthrottle.ai's approach to helping brands, agencies, and media companies build high-intent audiences, activate coordinated media to those same audiences, activate coordinated media to those same audiences, and measure campaign performance through one advertising platform

fullthrottle.ai® is proud to celebrate three team members recognized among AdExchanger’s 2026 Top Women in Media & Ad Tech. Sandy Ranz, Product Specialist, was honored as a Buy-Side Tech Trailblazer; Jessica Spurka, VP of Operations, was recognized as a Data Demystifier; and Subi Ghosh, Head of Supply, was named a Publisher Revenue Innovator. These honors recognize their contributions across technology, data, operations, and media, and reflect the leadership and expertise they bring to fullthrottle.ai® and the broader ad tech industry.

fullthrottle.ai® has earned a MarTech Breakthrough Award for the fourth consecutive year, with 2026 marking its first recognition as the Demand-Side Platform of the Year. This latest recognition reflects the company's continued innovation in helping brands and agencies activate first-party audiences across omnichannel campaigns and measure real business outcomes. Unlike traditional DSPs that rely on disconnected tools and manual workflows, fullthrottle.ai® unifies audience creation, omnichannel activation, AI-powered optimization, and closed-loop attribution in a single platform. This approach enables marketers to launch campaigns faster, optimize performance in real time, and connect every impression to measurable business results. The award reinforces fullthrottle.ai's commitment to building technology that simplifies media execution while helping customer drive more efficient growth.

Premium audio has evolved from a supporting channel into a critical component of modern media strategies. In this latest MarTech Cube article by Co-founder of fullthrottle.ai®, Amol Waishampayan explores how audio helps brands reach engaged audiences throughout the day, extend reach beyond screens, and maintain a presence across the customer journey.