An identity graph is a tool that houses all information of customers and prospects, specifically their interactions with a website or product, creating a unified...
Identity Resolution involves making connections across datapoints so a consumer can be recognized across multiple devices, helping a brand build a cohesive omni-channel view of their consumers and target them on multiple devices.  
Example: Deploying Direct Mail, Audio, Video, and Display all at once to an address to create an Immersive Household branding experience for a "private" offer....