fullthrottle.ai® Press

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fullthrottle.ai® Wins Gold Stevie(R) Award for Achievement in the Use of Data & Analytics

Using two case studies to highlight our platform's efficacy in data and analytics, fullthrottle.ai® was able to prove our commitment to leading the industry shift towards more accurate, privacy-conscious, and efficient advertising solutions. The depth and breadth of our partnerships, as exemplified with Blockgraph and Spectrum Reach in connected TV, and iHeartMedia in radio, further emphasize our growth trajectory and ability to forge strategic alliances that amplify results.

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fullthrottle.ai® Wins Gold Stevie(R) Award for Sales Turnaround of the Year

Over the past year, our sales team has surpassed sales targets through innovative tactics and a deep understanding of the market's needs. We have achieved a sales turnaround that has set new benchmarks in the industry, with a year-over-year growth that far exceeds initial projections and industry averages. This performance leap is a testament to our collective drive and our adaptive sales strategies, reflecting a shift in how we engage with the market and nurture our client relationships.

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fullthrottle.ai® Gets Second Patent For Ad Attribution

The patent bolsters fullthrottle.ai’s product portfolio and powers the company’s Smart Impression Predictor, which links media impressions to user browser sessions. Using fullthrottle.ai’s Smart Impression Predictor, buyer journey data and media logs are analyzed to deliver actionable insights for optimizing media investments and measuring against transactional sales results.

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fullthrottle.ai® Secures Second Patent to Power Unrivaled Attribution Insights for Audio and Video Advertising

fullthrottle.ai® announces the receipt of its second patent protecting technology that enables marketers to connect impression delivery to media attribution. The newly patented technology strengthens fullthrottle.ai’s approach to attribution measurement by determining the probability of a user’s browser session being influenced by specific media campaign impressions.

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